ISSEY MIYAKE

PREMIERE FLEUR.

For M. Miyake Nature is the greatest perfumer, all you have to do is draw inspiration from it. A flower opens up, grows and reveals its radiant and generous glow to the one who leans towards its corolla. Abundance of light and fragrance - This is the Premiere Fleur.

Campaign idea / Integrated Institutional, Digital & POS campaigns, featuring over 50 assets